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KINETIC TYPOGRAPHY: A PRIMER

This hardly scratches the surface, but it's enough to fan the flame and light the fire of a young creative eager to express themself through the medium of motion design, or what used to be known as motion graphics.

It will also demonstrate to anyone who hasn't yet experienced the phenomenon just how powerful moving words about the screen in rhythm to a soundtrack can be.

If you've ever seen Yahoo's "Who Knew?" http://news.yahoo.com/who-knew you know just how far this medium can be taken. In my estimation they're the best of the best and should be studied by anyone serious about this art form.

The following are a few select pieces chosen from many online that were set to the same soundtrack. I just happened to like the style of these. You can YouTube the titles to see how each artist has interpreted the track, which is what makes this medium so wonderful.

Like a snowflake, no two are ever alike.

And if you'll allow an ounce of self indulgence, I've included my very first effort at the end.

The Mickey Mouse Club Theme

Rocky Balboa's Motivational Speech

Network: Peter Finch Monologue

Portal: Still Alive

Andrew Wood: Tactics vs. Strategy

 

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